Remain Relevant in the Age of GenAI - Become a Dinosaur

In the blink of an AI or role as designers changed. How do you build longevity and relevance as a designer in the age of GenAI?

Category

Human Centered Design

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It's good to be a dinosaur


The dinosaurs. The last great rulers of the planet died in the world's fifth mass extinction event. They didn't see it coming, and they didn't have a choice. The dinosaurs in our imagination are tarred with fatal incompetence. We're taught they have nothing to teach us except 'Don't be like them'. Don't be a failure, don't be incompetent. Don't go obsolete.


The speed at which the design tools change was already outpacing our ability to master them. Enter Generative AI, which seemingly improves everyday with new and exciting advances that challenge the unique role of a designer. Is there a future for the design professional?

Dinosaurs?

Yes: this is a genuine dinosaur talk for the design community! With a difference: to show how an understanding of the past helps us understand our place in the present, and the near-future. Because the principles that allowed dinosaurs to thrive for millions of years can be applied to modern design. We will explore the importance of adaptability, the power of curiosity, and the necessity of collaboration. This talk will empower you to build a future-fluent mindset, embracing change and leveraging constraints to drive innovation. Just as dinosaurs evolved and diversified, you too can develop the resilience needed to navigate and succeed in a fast-changing world.


As a self-proclaimed Graphicdesignosaurus, with nearly 30 years of doing design, Mario draws out the lessons and insights why these sublimely adaptable creatures deserve our awe and respect. And how understanding dinosaurs can help us-designers better understand our own place in society — and our future in it. Discover how the adaptability and resilience of dinosaurs can guide us in thriving amidst the rapid advancements and challenges in our industry. Learn to harness these lessons to stay relevant and effective, ensuring you not only survive but flourish in the face of the GenAI meteor impact.


Available as Keynote and Talk

Author

mvdm

With nearly three decades in design, Mario is a visionary leader crafting human-centric design strategies with real business impact. From Europe to Asia Pacific, he has led teams across various industries, focusing on innovation and effective design leadership. As a published author on meaningful innovation, he shares his knowledge and connect with the global  design community.

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